Meta Opens WhatsApp — Carefully — to Rival AI Chatbots

Meta is offering rival AI chatbot providers, including companies like OpenAI, limited free access to the WhatsApp Business API in Europe as pressure mounts from EU antitrust regulators.

  • The move comes amid an ongoing EU competition investigation into whether Meta unfairly favored its own AI assistant inside WhatsApp.
  • Rival chatbots would reportedly get temporary free access before charges apply once message usage exceeds a defined threshold.
  • Smaller AI firms argued the proposal still creates unequal competitive conditions and does not fully resolve market access concerns.
  • The European Commission is evaluating whether stronger interoperability requirements should be imposed on Meta’s ecosystem.
  • The development signals a broader shift toward “AI platform interoperability” becoming a regulatory expectation rather than a voluntary feature.

Source: ET CIO, Reuters